Sustainability
Apple has been able to sustain its iPod sales across the globe due to adaptability. Apple is constantly changing its product line to gain new customers as well as receive repeat customer sales. The computer company has even replaced the world's best selling MP3 player, the iPod mini, with the iPod nano, before sales started to slump. It is this proactive business strategy that has enabled Apple to increase sales of its iPod player quarter over quarter since its introduction. The following flow charts explain how Apple has been able to keep its iPod sales stellar:
